This is an issue affecting newbie’s and professional internet marketers alike. In my research I came across many “Adwords Banned” horror stories where people’s livelihood was destroyed from one day to the other.
Google Adwords is the dominate force in online advertisement as they control 70% of the online search market. Some people even perceive it as monopoly.
The prices for Adwords ads are determined through ‘bidding’ on keyword is fair and valid process. However, Google is abusing its monopoly how it deals with Adwords customers.
Google uses sophisticated software to monitor any violations to their terms & condition. Most Google Adwords account get suspended without any human being reviewing the decision made by the software. In some cases the decision to suspend an Adwords Account is justified.
However, sometimes it’s not. The real issue here is that Google does not provide any creditable and transparent process to appeal the Adwords ban. In many cases Google will not even disclose why an account has been suspended. This is were Adwords has to change, how can it be that peoples livelihood depend on an automated decision made based on some algorithm?
If you have been suspended from Google Adwords, it’s not the end of the world. It happened to me before, and I managed to get back. It spend a lot of time finding a solution online, the most useful and easiest way to get back on Google was described in the eBook written by Peter Bergmann.
Bergmann describes step by step how to open a new Adwords account and what is necessary not to get suspended again.
I am glad my ads appear again on Google. It was a very difficult time for me when I was banned from Adwords and I thought my business is destroyed. This experience changed the way how I see Google dramatically, before I really liked this company.
At the end it’s about making money, there are no alternatives to Adwords. The “AdWords Ghost” guide is not cheap, however, the investment paid off, as I am back in business.